What makes Tiktok distinct from other social media sites is its overall structure and how it approaches information sharing and socializing. In
tik tok , Tiktok is more like Youtube where its creators upload videos but only 60 seconds long.
A lot of Tiktok videos turn into trending posts because of how amusing they are. Being “trending” essentially means that it becomes a widely discussed topic in the social media application and even across platforms; sometimes it becomes a “trending” subject around the world. In your personal Tiktok journey, you must be able to quickly identify trends and in-vogue topics to get more views.
On Tiktok, unlike Instagram or Facebook where videos are usually full length, the videos are short dances or skits. Financial advice is not what you would usually see on the popular platform so it came as quite a shock. The financial advice trend came under hashtags like “personalfinance”, “fintok”, “moneytok”, “financetok”, and “howtoinvest” where there are currently millions of uploaded content already. It is definitely a breath of fresh air from the usual content that is mainly aimed for entertainment and clout. The wide platform of Tiktok, where a variety of content can be shared, is a great opportunity to educate people especially the youth about various topics including financial literacy.
One of the great things about this trend in Tiktok is that the financial advice ranges from pretty simple and daily stuff to more complicated subjects like stock markets and retirements funds. To know more about these subjects, you can click the hashtags “investors”, “stocks”, “financialliteracy”, “money”, “dividends”, and “edutok”.
For example, user marktilbury, a pretty popular Tiktok user with over six million followers expanded his channel by giving financial advice such as “stock secrets for beginners”, “4 places your money needs to go to”, and “how to beat credit cards”. The financial things that Mark Tilbury discuss might be basic for some, but would really be helpful for a lot of people who barely know anything about the matter. The fact that a lot of people still rack up debt on their credit cards or are left in a pretty fragile situation after being sacked is proof of this. Another thing about Mark Tilbury is that he is actually quite old in a social media application where most of the users are below 49 years old.
Another Tiktok user that made a name by giving financial advice is Humphrey Yang with the username humphreytalks who has 1.6 million followers. Compared to Mark Tilbury, Humphrey educates his followers in more complicated financial jargons and events like the phenomenon of GameStop, taxation, limit orders, ETFs, stock prices, and other subjects that is probably not well-known to a lot of people.
More than just a place to share your dance routines, Tiktok can also be an educational application that can actually give you legitimate information. The great thing is that these Tiktok videos are only a minute long and yet the information can be packed, depending on the content creator.